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The Importance of Backing on Carpet

Colour, texture and fibre are always things to consider when evaluating carpet. But if you flip it over, you’ll find something else that’s just as important to consider. The quality of the backing material. We only use 8oz Jute backing on all Cavalier Bremworth wool carpet.

8oz Jute backing is great for installers to use because it’s a stable material which holds itself “evenly taut” when under load from stretching. This is particularly important when installing patterned wool carpets.

It also gives the carpet additional long term strength and dimensional stability on the floor.

Browse our range of quality carpets now. 

This one-bedroom serviced apartment located in the heart of Canberra, recently had a styling makeover. This bachelor pad needed a more modern look to attract young professionals. 

In the bedroom, living and dining areas, Studio Black Interiors specified our very unique carpet Marquetry in the colour Ebony. This enduringly popular textured loop pile provides depth, richness and warmth for a variety of interiors – and was highly suited for this investment property, where durability was important.  Made from 100% sustainable New Zealand wool.

“This type of carpet is perfect for an investment property.  It’s soft underfoot, but is highly durable withstanding years of wear and tear.  It’s unique pattern also means it hides a multitude of sins!”

The owners had used Cavalier Bremworth carpet in their very own apartment, so were keen to ensure their investment property had the same high-quality wool product.

Contact Maria for interior design inspiration or help with your next project click here.


Builder / John Scanlon

Client / JSM Property Management

Photography / Thorson Photography 

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Country: New Zealand| Australia